Price: $49.95 inc GST
Includes: Video recording, cheat sheet + bonus templates
Teaching (and selling!) without a course
The internet is saturated with courses by so-called experts, and they show no sign of slowing down. But who has time to build one when you’re deep in client work? Sharing your expertise is valuable – and in this 90-minute workshop, narrative strategist and brand coach Michelle Newell will help you turn what you already know and do into teachable and sellable assets.
Michelle will cover a range of teachable formats – from micro-teaching using LinkedIn carousels, to PDF workbooks and quizzes. She will also provide a plug-and-play workbook template for your own use. We’ll explore how these resources fit into your broader sales pipeline, and why teaching assets are a powerful tool for drawing your ideal clients into your ecosystem.
What you’ll learn:
- Why teaching is already part of your business model, and how to make it work harder for you
- How to identify what your audience really wants to learn from you
- The fastest, easiest formats to teach your expertise, from carousels to workbooks, to quizzes and onboarding content
- A practical framework to align your resources with your business goals, whether that’s lead gen, visibility, pivoting, public speaking gigs, or something else
- Tips to create teaching assets that boost your credibility and clarify your expertise
- Templates to help fast-track your first teachable resource
- BONUS Q&A with Rachel on monetising the resources you create – whether you do this for clients who may not be able to afford your services, or a different audience.
Kind words on this masterclass:
“I absolutely loved this Masterclass, and always soak up everything Michelle does. If I can give the TMI but honest version of how much I loved this, I nearly wet myself half-way through because I didn’t want to miss anything. Instead, I turned my computer volume up as high it could go so I could still listen on the loo. I had *SO* many ideas by the end and found it so valuable and relatable!”
“Brilliant topic and an equally brilliant presenter!”